About - About Slobodan Manić

I'm Slobodan "Sani" Manić. For more than 15 years I’ve worked on one thing: making websites run better. Faster pages, clearer content, higher conversions. The method is straightforward: find friction, fix it, measure, repeat.

I use the very same approach when I design and improve AI systems and workflows.

What I can help you with:

  • AI adoption – I help solopreneurs and teams add AI features safely and buy back their time. I set up the testing, guardrails, and monitoring that keep your AI safe and reliable, so it runs right without you having to babysit it.
  • Website optimisation sprints – short, focused projects that uncover conversion blockers and validate fixes with real data.

Since 2021 I’ve hosted the No Hacks podcast, a weekly conversation about building sound, user-friendly digital products.

Outside of work, I also run, a lot. It keeps my head clear and the ideas moving.

Slobodan Manić speaking at Porto Marathon

Work Experience

Web Performance Tools, Inc.

2024–Present

Co-founder

Freelance

2024–Present

E-commerce CRO Specialist

No Hacks Podcast

2021–Present

Host

Maksimer

2023–2024

Growth Strategist

Maksimer

2018–2020

E-commerce CRO Strategist

Krokedil

2014–2018

Klarna Integration Specialist

Search Engine Journal

2013–2015

CTO

Freelance

2009–2013

Web Developer

Let's work together

Interested in working with me on a web optimisation or AI adoption project?