About - About Slobodan Manić

I'm Slobodan "Sani" Manić, a digital optimisation specialist with 15+ years of experience making the web faster, clearer, and more profitable. I lead focused website optimisation sprints that uncover what’s blocking conversions and test fixes that deliver real results.

I'm currently building tools like Podpacer, an AI assistant that helps tighten podcast production, and Coheseo, which keeps ads and landing pages aligned. Since 2021, I've also been hosting the No Hacks podcast, a weekly show about better online experiences.

After all these years building and optimising websites, my approach stays simple: remove friction, measure results, and repeat what works.

I also run. A lot.

Slobodan Manić speaking at Porto Marathon

Work Experience

Web Performance Tools, Inc.

2024–Present

Co-founder

Freelance

2024–Present

E-commerce CRO Specialist

No Hacks Podcast

2021–Present

Host

Maksimer

2023–2024

Growth Strategist

Maksimer

2018–2020

E-commerce CRO Strategist

Krokedil

2014–2018

Klarna Integration Specialist

Search Engine Journal

2013–2015

CTO

Freelance

2009–2013

Web Developer

Let's work together

Interested in working with me on a web optimisation project? Let's talk.