A Complete Program for Website Health and Growth - From a Clear Plan to a Future-Proof Website
Your website should be your most powerful asset, not a source of stress.
I provide a complete, three-step program to move you from uncertainty to confidence. We will start with a deep-dive audit to create a prioritized roadmap, provide flexible options to fix the critical issues like slow performance, user friction, and a lack of AI-readiness, and offer ongoing monitoring to protect your investment and ensure long-term growth.
Start with a Discovery SessionStop Guessing What to Fix Next
Many businesses feel stuck in a cycle of reacting to problems without a clear strategy. This leads to:
- Wasted Resources: Investing time and money into fixes that don't improve performance or conversions.
- Constant Uncertainty: Having a long list of potential improvements but no clear idea what will actually drive growth.
- The Fear of Falling Behind: Worrying that your site isn't just underperforming now, but is fundamentally unprepared for the future of an AI-driven web.
I help you fix these issues with a clear roadmap, flexible implementation options, and ongoing monitoring to ensure your website remains a powerful, future-proof asset.
My 3-Step Process for a Stronger, More Resilient Website
I use a straightforward, transparent process to take your website from a point of friction to a powerful asset.
Identify & Prioritise (The Foundational Audit)
We start with a comprehensive audit to get a complete, objective picture of your website's health. I analyze its technical health, user journeys, and AI-readiness. The deliverable is a prioritized action plan, a clear roadmap showing you exactly what to focus on first for the biggest impact.
Fix (The Implementation)
With a clear roadmap in hand, we move to implementation. You have complete flexibility: your team can execute the plan, I can execute it for you, or we can collaborate as strategic partners to guide the process and ensure it's done right.
Monitor (The Retainer)
Once your website's foundation is strong, you will want to protect that investment. My ongoing Website Health Retainer is a monitoring service that acts as a regular check-up for your site's vital signs, catching small issues before they become big problems and ensuring your website continues to deliver long-term value.
Why This Program Works - An Expert Partner at Every Step
This program delivers results because it combines two key elements: the deep expertise of a seasoned professional and a strategic process designed for clarity and impact. It's not just about what gets done, but who is doing it and why their method is proven to work.
Grounded in Deep Expertise
- 15+ Years of Proven Expertise: I bring a decade and a half of experience improving websites for world-class brands like Instacart and Klarna.
- A Holistic Skillset: My expertise isn't siloed. I combine a deep understanding of UX, analytics, technical performance, and SEO to see the full picture.
- A Focus on Foundational Clarity: My philosophy is to master the fundamentals, not chase trends. The goal is to deliver lasting value built on sound principles.
Built on a Strategic Process
- A Prioritized Plan. You get a clear roadmap, not just a list of problems. We focus on the 20% of fixes that will drive 80% of the results, so you're not wasting time on low-impact tasks.
- An Objective Perspective. I can see the friction points your team is blind to because you're too close to the project. I bring a fresh, expert view to uncover the real opportunities for growth.
- A Partner for Growth. From the initial diagnosis to ongoing monitoring, I provide the strategic oversight needed to ensure your website remains a powerful, future-proof asset.
Ready to Get Started?
The first step for any engagement is a low-risk discovery & scoping session. This includes a personal preliminary review of your site, a 60-minute 1-on-1 strategy call, and a tangible plan with a custom proposal and a firm quote for the full Foundational Website Audit. If you proceed, the fee (EUR150/USD175) is applied as a direct credit.