No Hacks - Web strategy for the AI age
Your next million website visitors won't be human. Are you ready?
No Hacks is a publication about the agentic web. Articles, a weekly podcast, and a newsletter for SEO, CRO, and web professionals who want to stay visible, trusted, and findable as agents take over.
Most websites are completely unprepared. AI agents can't navigate them. LLMs don't cite them. Search engines no longer rank them the same way.
I host the show and edit the publication. Topics include agentic AI optimisation, answer engine optimisation, agent-friendly protocols, how AI agents perceive websites, and agentic commerce.
Newsletter
The newsletter delivers new articles, the latest podcast episode, and a few links worth keeping. Practical strategies for making your website work for AI agents and the humans using it.
Know someone who would be a great guest?
If you're working on something interesting at the intersection of AI and the web, I'd like to hear from you.