An AI Agent Walks into a Bar… and Finds It’s Not Ready

by Slobodan Manić, Website Optimisation Specialist

The famous scene from Terminator 2 is a great illustration of a simple concept: an AI agent is given a task, and it goes to the real world to complete it. The T-800's goal was straightforward: get clothes. But what if the bar was empty? What if the bikers were all too short? What if John Connor's system prompt was so restrictive that it couldn't complete its mission?

You know what I'm talking about. The most powerful AI agents in the world are useless if their instructions are poor OR the data they work with is messy. That’s an OR, not an AND operator. And unlike Terminator 2, this isn't science fiction.

We're all seeing the hype and promise of AI. The seductive productivity gains and the revenue growth. It’s like everyone is trying to sell you a way to integrate AI agents into everything you do, from customer service to content generation. And yet, study after study shows that most of these initiatives fail. Why? Because the most powerful agents are being sent into "bars" that aren’t ready.

Your Website is the "Bar"

Think of your website as a foundational "bar" for future AI agents. If your site lacks impressive technical health, a clear user journey, or is built on junk data, any AI trying to interact with it is more likely to fail. Even worse, you won't even know it happened.

Garbage in, garbage out.

When it comes to the fundamentals, so many websites are garbage.

Future-proofing your business isn't just about using all the latest AI tools. It’s more about preparing your digital home to welcome these new users. This is about building a “dual-citizen” web, one that serves your human customers and is ready to work with AI agents of today and tomorrow.

The Fundamentals Matter More Than Ever

That's where healthy foundations come in. The semantics, the accessibility, and the performance. They are the crucial first step to make sure that when an AI agent visits your "bar" it doesn’t end up walking around naked for two hours.

So when it comes to your website or your clients’ websites, are you building for human customers, AI agents, or both?

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